17 persona’s SDG. Workshop “Find/Know your goal” of sustainable development

workshop

17 persona’s SDG. Workshop “Find/Know your goal” of sustainable development

date

7 July 2023, 16:00

place

PPNT Gdynia
Gdynia, al. Zwycięstwa 96/98
Building 4

entrance

available in a bundle
reserved spots: 29/29

As for now, there are no seats on this event.

PPNT Budynek 4

The workshop “Find/Know your goal” helps to choose and implement the selected Sustainable Development Goals in the actual functioning of the company and employees’ work.

The course of the workshop is based on the proprietary tool of Zymetria, “Find/Know your goal. Purpose box”, where each of the 17 SDGs is presented as one of the 17 personas (with their characteristics, needs, features, e.g. „Inequality Rectifier”, „Underwater Guardian”); this helps to know and better understand the area and specificity of a given goal. The workshop’s creative part aims to develop specific actions in accordance with the assumed goal and simultaneously with the brand values.

  • Learn about the Sustainable Development Goals (17 SDGs) for business and how to adapt them to your organisation.
  • Learn to talk about them in an understandable and engaging way for employees and consumers.
  • Think about how to implement them credibly in business and life.

Materials:

leading

Katarzyna Król

Katarzyna Król

Head of Sustainability Insights & Research at Zymetria research and analytical agency. She supports businesses in sustainable development based on research, data and creative working methods. She specialises in discovering consumer needs and turning them into insights relevant to the industry, our planet and people. Certified moderator of Design Thinking process and Climate Fresco workshops. E...

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Joanna Paśnik

Joanna Paśnik

Head of Qualitative Research in an analytical and research agency. Sociologist and political scientist over 20 years in market research. Experienced team manager and researcher working for the local and international Clients.​ Fan of leading the deep-dive exploratory studies and strategical workshops in design-thinking metodolgy based on it's results. Certificated moderator in design thinking proc...

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